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DOT saw more than 32 million clicks on road conditions site during January double blizzards

By Dar Danielson (Radio Iowa)

The director of the Iowa Department of Transportation says it took millions of dollars to clear the roadways from the double dip of blizzards in early January.

Director Scott Marler says the storms also generated millions of clicks on the 511ia.org road conditions site. “We had over 32 million hits on 511 during those back-to-back winter storms. We also had nearly 12 million impressions on our social media,” he says. The storms the second week of January dumped more than 24 inches of snow in some areas to go along with double-digit negative temperatures, and wind gusts of 45 to 50 miles an hour that created whiteout conditions.

Marler reported on the DOT’s costs for the storms today for the state Transportation Commission. “We spent nearly 104,000 in labor, $4.1. Our equipment hours were more than 63,000 hours and that was 2.3 million (dollars) in costs,” Marler says.”We spread nearly 30,000 tons of rock salt, nearly 6 million gallons of brine. That was 4 million dollars in our materials cost. So all in it was about a $10.4 million effort by the department fighting those back-to-back winter storms.”

Marler says there’s one surprising stat after reviewing the storms. “There were zero fatalities from those back-to-back winter storms, which was a miracle in and of itself,” he says. Marler says he traveled the interstate days after the storm and was surprised at the aftermath. “Many portions of the median were just like a litter ground of jackknifed semis and vehicles that had gone in the ditch. I shudder to think some of the conditions that these customers as well as the people working out on the road must have been under,” he says. “But zero fatalities is a wonderful story to tell after winter storms, like we experienced.”

Marler says many motorists did heed the warnings and stayed off the roadways during the storms. He says the amount of trucks caused problems because once things got slick and they couldn’t move, all traffic backed up and plows couldn’t get in to treat the roadways.

Free Community Cholesterol Screening Event at Mahaska Health This Saturday

OSKALOOSA — In recognition of American Heart Month, Mahaska Health, an Iowa ‘Center of Excellence for Cardiology,’ is hosting a free heart health community event. The Mahaska Health Cardiology Services team invites the community to receive free heart-related health screenings at its main campus in Oskaloosa, through door 4, on Saturday, February 17th, 2024, 8:00 am – 11:00 am. The event is open to the public, most appropriate for young to older adults. 

The event will include routine screening tests that measure cholesterol, blood sugar, and blood pressure. New this year, are complimentary vascular screenings, medical tests designed to assess the health and condition of blood vessels. Guests will have an opportunity to receive help evaluating their sleep quality and receive heart-healthy food recipes. Refreshments and heart-healthy resources will be available.

“Prevention is very important for healthy aging,” shared Dr. John Pargulski, Cardiologist, Mahaska Health Director of Cardiology. “Our hope is that by offering free screenings and resources, our community members will enjoy peace of mind and know what steps to take to ensure they stay on a healthy track.”  

Community members receiving screenings and assessments on February 17th will be mailed their results with analysis and appropriate recommendations for follow-up care. 

Registration is encouraged, but not required. To sign up for the event, call the Mahaska Health Cardiology Team at 641.672.3174 or visit the website at mahaskahealth.org/cardiology.

Central Launches 5th Annual 53-Mile Challenge

PELLA — Central College students, alumni, employees, family and friends are invited to participate in the fifth annual 53-Mile Challenge.

The 53-Mile Challenge encourages the Central community to practice a healthy lifestyle through movement. Participants can walk, run, bike or swim a total of 53 miles from Sunday, Feb. 18, until Hoo-Rah Day on Tuesday, April 10. Participants can show their Central spirit during the challenge by using #53MileChallenge on social media.

“This challenge is a great way for our larger Central family to gear up for Hoo-Rah Day – our annual day to show Central spirit,” says Mary Benedict, director of engagement. “Everyone can participate at some level and build excitement for Central while forming healthy habits.”

All who complete the challenge and return their participation sheet to Central’s advancement office by Thursday, April 11, will be entered into a drawing for prizes from the Spirit Shoppe. All 53 miles must be completed and logged to be eligible for prizes.

To register and print a mile log sheet, visit central.edu/alumni/challenge.

Completed challenge sheets may be emailed to Benedict at benedictm@central.edu. Sheets may also be mailed to or dropped off at Central’s Advancement Office in Central Hall, located at 812 University St., Campus Box 5200, Pella, Iowa 50219.

Longtime NPR ‘Morning Edition’ host Bob Edwards dies at age 76

NEW YORK (AP) — Bob Edwards, who anchored National Public Radio’s “Morning Edition” for just under 25 years and was the baritone voice who told many Americans what had happened while they slept, has died.

Edwards, who died Saturday, was 76 years old. NPR had no further details.

He became co-host of “All Things Considered” with Susan Stamberg in 1974 shortly after joining NPR, and was the founding anchor of “Morning Edition” in 1979. He left NPR after being replaced on the show in 2004 — a programming move that led to protests by thousands of listeners — and he joined SiriusXM satellite radio.

Edwards’ deep, commanding voice gave many listeners the impression that he was older than he was. “His was the voice we woke up to,” Stamberg said.

For 12 years, he had regular conversations with veteran sportscaster Red Barber, which led to Edwards’ book, “Friday with Red: A Radio Friendship.”

Edwards would tell listeners about well-known people who were celebrating birthdays. He later found out that his announcement of First Lady Rosalynn Carter’s birthday surprised and saved her husband, President Jimmy Carter, who heard Edwards while out jogging; he had forgotten the birthday.

“I like sitting at the mic and being on the radio,” Edwards said shortly before leaving NPR. “That’s still a kick.”

He wrote a memoir, “A Voice in the Box: My Life in Radio,” and a historical book about the medium, “Edward R. Murrow and the Birth of Broadcast Journalism.”

John Lansing, NPR’s CEO, said Edwards’ former colleagues and listeners will remember him with gratitude.

“Bob Edwards understood the intimate and directly personal connection with audiences that distinguishes audio journalism from other mediums, and for decades he was a trusted voice in the lives of millions of public radio listeners,” Lansing said.

House GOP bill lets staff carry weapons on school grounds

By O. Kay Henderson (Radio Iowa)

In response to last month’s school shooting in Perry, Republicans in the Iowa House are proposing that Iowa school or college employees with professional gun permits be allowed to carry weapons on school grounds.

Nathan Gibson, school board president of the Interstate-35 district in Truro,said the bill could help districts that want their staff to be armed, but can’t get liability insurance.

“This is long overdue,” he said, “and something we need to do to protect the most precious assets we have in our life.”

Angela Olsen, director of special projects for the Spirit Lake School District, said her district had armed staff for six months, but cancelled the program after struggling to find an insurance carrier. Olsen said having a school resource officer in the high school isn’t enough. “And I would compare it to Perry, like they have an SRO but he wasn’t there,” Olsen said. “…If we have the ability to have multiple people in multiple buildings at all times of the day, it’s the only way to address an active shooter at the time.”

Catherine Lucas, a lawyer with the Iowa Department of Public Safety, told lawmakers the agency has a lot of unanswered questions about the bill, like what kind of weapons would school staff be allowed to carry and who would do the required training for armed school staff.

“Ohio has a program like this and they have a staff of 40. Currently the Governor’s School Safety Bureau in Iowa has one sworn member,” Lucas said. “…Rolling out all the training is going to be a very significant lift on the Department of Public Safety.”

Hannah Hayes, a Des Moines high school senior, is in the Students Demand Action group that supports new gun restrictions. Hayes, the only student who testified during the House subcommittee hearing on the bill, urged lawmakers to oppose it.

“Making schools a war zone is not going to make me feel safer,” she said.

The bill also would require the state’s 11 largest school districts to hire at least one officer from the local police department or a private firm to provide security in high school buildings. There would be no mandate for other Iowa high schools, but all school districts could apply for a $50,000 state grant to cover the cost of a security officer.

Osky Girls Bowling Advances to State

By Sam Parsons

Oskaloosa’s Girls Bowling team made history last night, becoming the first full girls bowling team in school history to advance to the state tournament.

Oskaloosa hosted their state qualifying meet last night at Statesmen Lanes and earned a 2nd place finish out of 8 teams, only 11 total pins behind 1st place Keokuk. The finish was enough to send the Indians to the state tournament, as they out-bowled Clinton, Mt. Pleasant, Pella, Norwalk, Burlington, and Bondurant-Farrar as a team.

Osky head coach Tony Witt said he couldn’t be more proud of his team. “The girls started hot, shooting a 993 for the first five baker games which is a 198 average for those games. They then stayed steady for the next 10 baker games but couldn’t hold off Keokuk who had the single high baker game for the team tournament with a 268 game. The Oskaloosa girls only lost to Keokuk by 11 total pins. The girls bowled as a complete team today and supported each other and all had great attitudes today and it paid off with a trip to Team State.”

The team event was followed by the state qualifying singles competition. Two members of the Indians punched their tickets to the state individual tournament: Sidney Thompson finished 3rd with a 606 pin series, while Ava Ridenour’s 573 pins placed 6th overall.

Iowa’s Best Burger Contest Accepting Nominations

AMES — The Iowa Beef Industry Council (IBIC) and the Iowa Cattlemen’s Association (ICA) are excited to announce the commencement of the 15th annual Iowa’s Best Burger contest. This highly anticipated event has become a hallmark of culinary excellence, showcasing the diverse and delicious burgers crafted by Iowa’s talented chefs and restaurateurs.

This contest is not just a competition; it’s a celebration that showcases the valued partnership between Iowa’s cattlemen and food service providers through memorable and delicious beef experiences. Past winners of the Best Burger contest have seen a significant increase in foot traffic, attracting new patrons eager to savor the award-winning burger.

Key Highlights from the 2023 Iowa’s Best Burger Contest:

Since being named the home of Iowa’s Best Burger for 2023, Flight Bar + Grille in Huxley has been serving a record-setting number of burgers. “Overall, our restaurant sales have doubled since winning this highly-coveted award,” said Matt Pacha, who owns the restaurant with his wife Marianne. “In May, after the announcement, we sold 5,000 Foundation burgers. Before receiving the honor, the most Foundation burgers we sold in a month was 859.”

In addition to crushing the previous sales records, winning the annual Best Burger contest resulted in across-the board increases for many food items during May:

  • Foundation burgers sold: 5,000 (last year, the average monthly sales were 250)
  • Pounds of beef turned into burgers: 4,600 (compared to 1,200 pounds in May 2022)
  • Pounds of French fries sold: 4,500
  • Pounds of white onions used: 1,300

“Through initiatives like Iowa’s Best Burger contest, we aim to highlight the quality and flavor of beef while fostering a sense of community and culinary pride,” said Kylie Peterson, Director of Marketing and Communications for IBIC. “As we commemorate the 15th anniversary of this contest, we extend an invitation to all Iowa restaurants to participate.”

CLICK HERE FOR CONTEST DETAILS.

Ottumwa Historic Preservation Community Workshop March 7th

OTTUMWA — The City of Ottumwa Historic Preservation Commission will host a community workshop for Historic Preservation Plan from 6:00pm to 8:00pm on Thursday March 7, 2024 at Hotel Ottumwa.

“All Ottumwa residents are stakeholders in this plan,” said Commission Chair Dennis Willhoit. “So we really hope to have strong public participation.” The purpose of the Historic Preservation Plan is to assess Ottumwa’s historic preservation policies and make recommendations for strategies that will promote preservation-based economic and community development and heritage tourism.

Workshop attendees can expect an update on planning progress so far, as well as an opportunity to share their own interests, experiences and recommendations for preservation in Ottumwa. The Ottumwa Historic Preservation Plan is being completed with assistance of the Chicago-based planning firm The Lakota Group and with financial assistance from the Ottumwa Legacy Foundation.

Super Bowl ads keep it heavy on the celebrities, light on the politics

NEW YORK (AP) — The Kansas City Chiefs were crowned victorious over the San Francisco 49ers in this year’s Super Bowl — and, off the field, big-name advertisers competed for viewers’ attention with celebrity-filled, glitzy messages.

Beyoncé broke the internet yet again in a Verizon ad, which was soon followed by a viral music drop. Lionel Messi’s showed off his apparent loyalty to Michelob Ultra. And T-Mobile, e.l.f. cosmetics, Uber Eats and more offered a slew of mini TV show reunions, bringing together cast members from “Suits” to “Friends.”

Despite being an election year in the U.S., there was very little to show for it on Sunday besides an ad by American Values 2024, the super PAC backing Robert F. Kennedy Jr.’s presidential run. It ran a 30-second, retro-styled spot that attempted to lean into his family’s legacy. Kennedy launched his independent bid for the White House last year.

Airing a Super Bowl commercial is no easy feat. On top of the reported $7 million price tag for a 30-second spot during the game, brands enlist the biggest actors, invest in dazzling special effects and try to put together an ad that more than 100 million expected viewers will like — or at least remember.

“Advertisers this year are doing everything they can to try to break through the clutter,” Northwestern University marketing professor Tim Calkins said. “They’re pulling out all the stops.”

On Sunday, scores of advertisers tapped into light humor and nostalgia to give game breaks a mostly “feel good,” whimsical energy. Still, there were also a few serious and somber moments.

Here’s a rundown of what ad-watchers saw in Super Bowl LVIII.

CELEBRITIES EVERYWHERE

Kris Jenner “twists on it” with Oreo. The face behind Pringles’ iconic mustache is unveiled to be none other than Chris Pratt. And Ben Affleck and Jennifer Lopez returned for Dunkin’ cameos, while Ice Spice sips on Starry.

In typical Super Bowl fashion, an array of companies’ adverts were adorned by stars — often with numerous celebrities stuffed in a single spot. T-Mobile, for example, showcased big names like Bradley Cooper, Common, Jennifer Hudson, Laura Dern and “Suits” stars Gabriel Macht and Patrick J. Adams all in one ad for its “Magenta Status” customer appreciation program.

And the “Suits” homecoming didn’t stop there. In another ad stuffed with celebrity cameos — including “Judge Judy” Judy Sheindlin — e.l.f. cosmetics brought together Gina Torres, Rick Hoffman and Sarah Rafferty in a courtroom spoof.

NBC sitcoms had quite a few reunion moments during the game. In an Uber Eats ad, which shows people forgetting things so they remember Uber Eats can deliver a wide variety of items, Jennifer Aniston seemingly forgets she ever worked with her “Friends” co-star David Schwimmer. And in an ad for Mtn Dew Baja Blast, Aubrey Plaza says she can have a ‘Blast’ doing anything — including reuniting with her “Parks and Rec” boss Nick Offerman as they fly on dragons.

Although star power in Super Bowl commercials isn’t new, it did feel especially heightened this year.

“It used to be that you’d have a celebrity pop up that would sort of be the spokesperson of the commercial,” said Virginia Commonwealth University Brandcenter’s Jessica D. Collins. “Now you’re seeing collaborations of celebrities… all in the same commercial, even (when) they have absolutely nothing to do with each other.”

Some brands can pull this off in a smart way — such as tapping into pop culture moments and inside jokes. But experts say that overdoing celeb cameos can take away from the impact of the ad. Viewers may remember what stars they saw in a commercial but not the brand name, University of Minnesota associate professor of marketing Linli Xu notes.

CUTENESS AND NOSTALGIA

It wouldn’t be the Super Bowl without some furry friends. Budweiser, for example, brought back familiar characters to its gameday slot — which shows Clydesdales and a Labrador retriever team up to help the beer brand make the delivery. And Hellmann’s featured the “Mayo Cat.”

But the year’s ads weren’t raining dogs and cats, noted Kimberly Whitler, marketing professor at the University of Virginia’s Darden School of Business.

That didn’t stop advertisers from searching for other ways into viewers’ hearts.

“Everything old is new again,” she said, pointing to successful Super Bowl ads or messages from the past making a return, including ETrade’s talking babies.

The 1980s also made a comeback, Whitler noted, with both T-Mobile and Nerds featuring the theme song from “Flashdance,” while the mullet was at the center of Kawasaki’s spot.

PULLING AT THE HEARTSTRINGS

Both Collins and Calkins said that Google’s spot was among their favorites. The ad followed a blind man as he uses “Guided Frame” — Google’s A.I.-powered accessibility feature for the Pixel camera that uses a combination of audio cues, high-contrast animations and tactile vibrations — to take pictures of the people and places in his life.

The spot was a “perfect balance of emotion and showing off a product benefit,” Collins said, adding that she appreciated how Google spotlighted an audience that isn’t always noticed. “No celebrities, (and it) purely showed what could have been an absolutely real family. Loved it.”

Xu also pointed to Dove’s ad, which focused on how low body-confidence leads to girls quitting sports.

“It’s a powerful message,” she said, in line with Dove’s past campaigns dedicated to body positivity in the past.

SOME SERIOUS MOMENTS

Several other ads took more serious tones. Robert Kraft’s Foundation to Combat Antisemitism, for example, ran an ad featuring Martin Luther King Jr.’s speechwriter Dr. Clarence B. Jones.

“He Gets Us” also returned to the Super Bowl this year. The campaign, which is backed by a group of wealthy Christian donors, aired two ads Sunday night.

New administrator named to oversee state gambling regulation

By Dar Danielson (Radio Iowa)

The Iowa Racing and Gaming Commission today chose Tina Eick  to become the new administrator of the organization. Eick has been the deputy director and was named the interim administrator since Brian Ohorilko left the position for a job in the private sector in December.

Commission member, Amy Burkhardt, led the search subcommittee and says they had nine candidates and held three interviews. “Throughout the feedback received and throughout that process hit became very evident that we already have the person in place who is the best candidate to lead our commission forward. And that would be Tina Eick,” she says. Eick has worked for Racing and Gaming for seven years, and was the director of operations before becoming the deputy director.

“I was just personally impressed not only throughout the interview process, but also throughout two and a half years of personal interactions with Tina as a part of the commission at the way in which in which she carries herself with integrity, and also applies consistency and fairness, she has a clear understanding of the regulations of the state of Iowa as they pertain to this industry,” Burkhardt says. She says Eick has developed strong relationships with existing staff and others within our industry. “She does work to keep our licensees in compliance without acting in a gotcha type manner, which is really the philosophy of this current commission, and something we really very much appreciate,” Burkhardt says.

Eick spoke after being unanimously elected to the postion. “I’m honored and I’m humbled by all of those comments and those kind words, and your confidence in me, and I really look forward to all the challenges to come,” Eick.

Eick takes over immediately, and her first Commission meeting as the administrator will be in March.

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